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FUJITAKA meets PROJECT collaborates with Japanese cultural person and conducts activities to create opportunities to learn about Japan that they do not yet know. One of them was the I-toto series, which is a collaboration line with Toyo Ito, who has won numerous awards and is active worldwide.

"Minna no Mori Gifu Media Cosmos" (Gifu Prefecture, 2015 completed) Photo: Kai Nakamura

Creative's point of view that leads to architecture

What Mr. Ito cherishes in designing, it is a meeting at the site. He is very commitment about details, materials, colors, etc. in order to make them high quality and good, and he is improving the quality by carefully considering and deciding it while looking at the sample with the staff at the site. That commitment was also seen in product collaboration with us.
The collaboration bag was finally completed after a year of development of shapes and materials in order to pursue a shape that changes softly according to the things inside.

Promotional movie about Mr. Ito's architecture

Shooting location

Photo: Tama Art University

① Tama Art University Library (Hachioji Campus)
(Completed in 2007, Hachioji, Tokyo)

It consists of a structure in which continuous rows of arches intersect, and the exterior is a combination of glass and concrete walls.
The first floor has the same slope as the surrounding site, it creates continuity between the outside and the inside.
The reading room on the second floor feels like it is between trees.

② Za Koenji (Public Theatre)
(Completed in 2008, Suginami-ku, Tokyo)

It is a theater in Suginami Ward, with 3 floors above ground and 3 floors below ground, and consists of 3 halls and cafes.
The exterior is covered with black steel plate concrete and takes the form of a "closed" tent hut from the perspective of the surrounding environment and sound insulation. The interior creates an extraordinary space with the synergistic effect of the sunlight shining through the round window and the lighting.

③MIKIMOTO Ginza 2
(Completed in 2005, Chuo-ku, Tokyo)

Mikimoto's second shop building.
The pearl pink outer wall is finished seamlessly by welding iron plates, forming a powerful structure integrated with the inner concrete. Atypical openings (windows) are opened across two floors to characterize the exterior.

Architect Toyo Ito (C) Mitsumasa Fujitsuka

"Select what you like and use it carefully"

 

“I treat what I like carefully, and even if it breaks down, I will continue to use it for repairs, so I will naturally use it for a long time,” says Mr. Ito.
Selecting and making good quality products. Even when designing a building, he values on-site meetings in order to finish it with high quality and good quality. "Especially, I think that we can improve the quality by deciding on the details, materials, colors, etc. while looking at the sample with the staff in charge of the site."

Want to use it every day
Such casual luxury

 

This I-toto took more than a year from conception to development. Mr. Ito was satisfied with the finished product, which made him feel a subtle sense of luxury. The expression, like the architectural design, was created by keeping in mind not to be overexpressed. A simple and elegant atmosphere is achieved by careful consideration of the design. Manufacturing based on the careful sewing of FUJITAKA craftsmen and the careful creative of Mr. Ito. The collaboration has created a bag that you will want to use every day.

"National Taichung Theater" (Taiwan, completed in 2016)

2 ways of style that wraps things inside

Italian Genuine Leather selected under the theme of "high quality soft leather". The elegant genuine leather, which is carefully tanned from carefully selected European leather and thoroughly managed by Italy's largest tanner certified by the LWG Environmental Certification Gold Rank to quality and safety standards, "shape that naturally folds inward" while enjoying aging was realized. The weight of the shoulder can allows it to fold naturally, and we are commitment about the design that changes depending on the storage capacity, making it a compact tote with a large capacity. A 2-way style that changes the shape according to the inside, instead of matching the inside to the shape of the bag. The bag is as flexible as a Japanese Furoshiki.